Offerings

  • FULL BOOK LAUNCH STRATEGY

    This is an end-to-end service where I can step in as a freelance campaign marketer and work with the publishing team if necessary. Includes everything from audience engagement and outreach, book positioning, social and email strategy, brand cross-promotion outreach, etc.

  • PUBLISHING CONSULTATION, INSIGHTS, AND GUIDANCE

    For many first-time authors, the ins and outs of the publishing industry, why certain decisions are made instead of others, and how their book is being launched, can feel confusing and overwhelming. This is an expert consultation or series of consultation sessions where I can provide insight, clarification, and support!

  • SOCIAL MEDIA & EMAIL MARKETING STRATEGY AND EXECUTION

    Using best practices and analytics, I can put together social media and email timelines, brainstorm content, take photos, and help create brand alignment and continuity across all your promotional channels.

  • DIGITAL AD CAMPAIGN STRATEGY AND EXECUTION

    I can create a strategy, set up, run, and provide analytics for ad campaigns across channels like Facebook, Twitter, LinkedIn, Amazon Advertising, Google Adwords, Goodreads, and Bookbub, among other platforms.

  • AUTHOR WEBSITE CONSULT

    I have worked with dozens of authors and designers to create the best content and design, user experience, and layout for their website, and I know what publishers want and think is most successful. I'd be thrilled to help you build the best representation of your brand, personality, and content.

  • INFLUENCER RESEARCH AND OUTREACH

    This is a book-tailored outreach campaign to influencers on Instagram, BookTok, YouTube, and other platforms in order to build buzz, drive sales, and engage a variety of predetermined audiences.

  • BRAND PARTNERSHIP RESEARCH AND OUTREACH

    I've developed and executed brand cross promotions with brands like LinkedIn, Clean Plates, WeWork, Vitamix, Shine Text, Manduka, The Newsette, Shudder, PopSugar, ClassPass, Winc, American Heroes Channel, Books on the Subway, Women Who Code, Greatist, Rank & Style, Hunt A Killer Subscription Box, Parcast Podcast Network, BITE Beauty, and many more.

  • SOMETHING ELSE?

    Shoot me an email and let's figure out if I can help! I offer a 30-minute complimentary initial consultation to all clients to talk through your needs.

    vaysbeyn.elina@gmail.com